nāma cintāmaṇiḥ kṛṣṇaś
caitanya-rasa-vigrahaḥ
pūrṇaḥ śuddho nitya-mukto
’bhinnatvān nāma-nāminoḥ
Translation
“ ‘The holy name of Kṛṣṇa is transcendentally blissful. It bestows all spiritual benedictions, for it is Kṛṣṇa Himself, the reservoir of all pleasure. Kṛṣṇa’s name is complete, and it is the form of all transcendental mellows. It is not a material name under any condition, and it is no less powerful than Kṛṣṇa Himself. Since Kṛṣṇa’s name is not contaminated by the material qualities, there is no question of its being involved with māyā. Kṛṣṇa’s name is always liberated and spiritual; it is never conditioned by the laws of material nature. This is because the name of Kṛṣṇa and Kṛṣṇa Himself are identical.’
The Lord’s Holy Names are in every way non different from Him , His Svarupa Sakti exhibits His trancendental and unlimited forms , bliss, and pastimes. When the four Kumaras saw the Lord manifested by His Svarūpa Sakti, they became unlimitedly blissful, their bliss was incomparable to the bliss they previously experienced as Brahman realised souls. Some impersonal followers think the Deity is a stepping stone for Brahman bliss , but the Lord in His Deity form is sat cit ananda , there is unlimited spiritual varigatedness, relationships and abodes with pastimes within His form, they cannot be seperated. The Brahman bliss is like the water in the calves hoofprint compared to the unlimited ocean of Rasa in relationships with Krishna or His expansions .
When the devotees chant congregationally the Holy name the full Svarūpa Sakti of the Lord is present in unlimited capacity . By partaking in the Lords congregational chanting one begins to feel the beginnings of something of one’s own Svarūpa siddhi , and one can feel perhaps others around us in a similar light . The more one chants and lives a life in glorification and service to Radha Krishna and Their friends and family the more the Svarupa Sakti of Krishna manifests and the more our spiritual personalities will develop , the beginnings of one’s identification of a spiritual form , Svarūpa siddhi . As our spiritual services develop and liking for services in very personal ways are revealed , the further by the grace of the spiritual teachers , the acaryas , take as , they take us further and further into trancendance revealing the realms of the Spiritual kingdoms. Srila BR Sridhar Swami says irresistibly progressive hearts find their home .